Blog - The Real Estate CPA

Common Qualities That Profitable Rental Properties Share

Written by Brandon Hall | Jul 1, 2021

Choosing profitable investments is something that most American adults struggle with. Every time you turn on the news, it seems there is a new booming market at the forefront of the investment world. Right now, crypto-currency investment is all the rage, but this market has shown to be unreliable. Rather than gambling with your hard-earned money, you need to work on finding sound investments. For years, real estate has been one of the best investments on the market.

Approximately 44 million people in the United States rent the home/apartment they live in. If you feel like rental properties are something you want to invest in, you need to pick the right units to sink money into. The following are some of the qualities that profitable rental properties share.

Competitive Rent Prices

Around 67% of the American population has a budget in place. For most people, having a budget allows them to track all of their expenses and stay on good financial footing. If a person is in the market for a rental property, they will establish what they can spend before choosing a home/apartment. Once you buy one or more rental properties, you have to figure out how to keep the rent prices competitive.

The best way to do this is by doing some market research. Looking at similar rentals in your area is crucial when trying to set the right rental prices. Ideally, you want to set your rent prices just under what similar units are going for. By doing this, you can attract interested renters with ease.

Desirable Amenities

If you are in the market for a rental property, you need to get a feel for what renters in your area are looking for. A renter is usually willing to pay a bit more for a home/apartment that features top-notch amenities. These amenities can include everything from gyms to access to public transportation and everything in between. While you might have to pay more for a rental property with these amenities, it is a great long-term investment. If your property has highly desirable amenities, you should have no problem demanding higher rent prices.

The Right Neighborhood

When looking for rental properties, you need to be aware of where they are located. If you are buying real estate in an area you are unfamiliar, then you probably need to work with an experienced real estate agent. With their help, you can get a feel for which neighborhoods in a particular area are desirable. Before choosing to rent a home/apartment, a person will research the neighborhood thoroughly.

People with children will want to know which schools are zoned for an area. Renters will also want to live in a neighborhood with relatively low crime rates. You also need to choose rental properties that are near major shopping and entertainment venues. This level of convenience can be a major selling point for potential tenants.

By using the criteria in this article, you should be able to find the right rental properties to invest in.